CRM Manager – Live Casino

New Yesterday

2 days ago Be among the first 25 applicantsDirect message the job poster from BettingJobsBettingJobs is currently seeking a CRM Manager for a market leading iGaming company in their London office.Responsibilities:Lead, manage and execute hyper-segmented Live Casino campaigns to increase retention, prevent churn, drive upsell and ultimately improve the overall player experience and lifetime value through personalised interactions with customers.Strong interest and understanding of the Live Casino sector across product (suppliers/features/mechanics), Customer Profiles (Preferences, behaviours of existing and target audiences) and Engagement.Co-ordinate and deliver the Live casino commercial roadmap.Continuously optimise offers for increased profitability by experimenting with segmentation audience and reward conditions across CRM, Brand and Acquisition campaigns.Ensure that campaign analysis is carried out to determine the ROI and continually tweak and improve Live Casino Retention lifecycle offers and player communications to maximise profitability.Work closely with the Casino product Team, Casino providers, VIP, Customer Support & brand to optimise campaign customer journeys, delivery outstanding experience to reduce contact-drivers.competitor product on a global basis and drive development and change to ensure we remain at the forefront of the Live Casino vertical, keeping track of competitor initiatives and progress and understand customer preferences.Requirements:Minimum of 4 years’ CRM experience, ideally from a similar role in the iGaming industry.Experience from working in a multi-brand and/or multi-market environment.Good understanding of player bonuses and incentives.Excellent ability to interpret CRM data and derive actionable insights.Proficiency in CRM tools and email marketing platforms, ideally from OptimoveGenuine interest in the Live Casino sector with a deep understanding of the Live Casino products.Strong project management skills, enabling you to handle multiple campaigns and tasks concurrently.Results-driven and customer-focused mindset.Excellent written and verbal skills in English.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketingIndustriesGambling Facilities and CasinosReferrals increase your chances of interviewing at BettingJobs by 2xGet notified about new Customer Relationship Management Manager jobs in London Area, United Kingdom.Customer Relationship Management ManagerLondon, England, United Kingdom 2 days agoTikTok LIVE - Global Customer Service Operations ManagerLondon, England, United Kingdom 1 week agoGreater London, England, United Kingdom 21 hours agoLondon, England, United Kingdom 1 week agoGlobal Customer Service & Safeguarding ManagerLondon, England, United Kingdom 2 weeks agoLondon, England, United Kingdom 6 days agoLondon, England, United Kingdom 1 week agoLondon, England, United Kingdom 1 week agoLondon, England, United Kingdom 3 weeks agoLondon, England, United Kingdom 2 weeks agoWembley, England, United Kingdom 3 weeks agoSenior Customer Service Delivery ManagerLondon, England, United Kingdom 3 weeks agoLondon, England, United Kingdom 3 weeks agoLondon, England, United Kingdom 2 months agoAccount Manager – Lifestyle, Travel & Private Household ManagementLondon, England, United Kingdom 3 weeks agoCustomer Success & Operations Manager at Insurtech InsightsLondon, England, United Kingdom 3 months agoCustomer Success & Operations Manager at Insurtech InsightsLondon, England, United Kingdom 7 months agoJoin Our Supervisor Community - London & South West StoresGreater London, England, United Kingdom 1 year agoJoin Our Location Manager Community - London & South West StoresGreater London, England, United Kingdom 1 year agoLondon, England, United Kingdom 1 week agoGreater London, England, United Kingdom 3 weeks agoTransaction and Account Management ManagerLondon, England, United Kingdom 2 weeks agoLondon, England, United Kingdom 2 days agoWe’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr
Location:
London
Job Type:
FullTime