CRM Marketing Manager | DTC Wellness Retailer | SW LondonZachary Daniels Recruitment is delighted to be once again supporting this rapidly scaling DTC Wellness Retailer, this time with the appointment of a motivated CRM Marketing Manager with a genuine passion for the health and wellness sector.What started at a kitchen table five years ago has grown into one of the Sunday Times fastest growing private companies, backed by Google, elite athletes, and entrepreneurs, with a viral appearance on Dragons' Den.The RoleThis is a crucial role in the company that is responsible for overseeing the ideation, planning & execution of our clients CRM strategy across e-mail and SMS. CRM is viewed, rightly, as a valuable channel to drive revenue and build long term relationships with their customers.You will own this part of the business and have a huge opportunity to grow and become a key player in a rapidly growing brand.Core areas of experience are:- Testing, Optimisation & Performance- Email Strategy & Execution- Retention & Lifecycle Growth- Team CollaborationWhat we're looking for3+ years' experience in email / lifecycle / retention marketingProven experience running A/B tests and optimising email performanceComfortable owning revenue targets and reporting against themHighly analytical - confident working with data and dashboardsStrong copywriting skills with a commercial mindsetOrganised, detail-oriented, and excited by continuous improvementExperience in DTC, e-commerce, or subscription brands strongly preferredBenefits25 days holiday + Bank HolidaysWeekly team workouts during work hoursSignificant L&D budget that you allocateFree business productsIn office health barHybrid workingBH35835JBRP1_UKTJ