Digital Marketing Executive Salary: £25,000 – £35,000 per year Job Type: Full-Time, Permanent Location: Hertford (Full-time office-based role) Company Overview Our client’s company is a growing independent, full-service digital agency located in Hertford. Their mission is to empower clients by delivering tailored solutions in web design, development, and digital marketing that align with their business goals. Summary As a Digital Marketing Executive, you will play a pivotal role in driving their clients' online success. This position involves creating and implementing effective digital marketing strategies that drives leads and sales for their clients. Responsibilities: Plan, manage and optimise paid search campaigns for clients across Google and Bing. Support the improvement of clients’ websites search engine optimisation (Google, Bing) rankings on a local, regional, and national basis. Excellent knowledge of keyword research techniques and tools. Strong copywriting and content creation skills. Ability to use common AI solutions such as ChatGPT / Gemini for content and image creation. Work alongside our client’s web design team to create and build effective landing pages, improve conversion rates, and optimise clients' websites. Analyse campaign results and optimise ...