General Manager - B2B Brands (London)

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To be considered for an interview, please make sure your application is full in line with the job specs as found below. 1 day ago Be among the first 25 applicants Join to apply for the General Manager - B2B Brands role at TourAxis Location: London (Hybrid 2+ days/week in-office) Company: TourAxis Group | Group Tour Shop Take full commercial ownership of a high-growth B2B travel business poised for its next leap. TourAxis, the platform business behind leading B2B brands like Group Tour Shop , is seeking a General Manager to lead our B2B division. This is a pivotal leadership role for a commercially focused operator ready to scale revenue, build high-performing teams, and shape the future of group travel globally. Your Mission Reporting to the CEO, you will lead the B2B Brands division to achieve ambitious net profit targets while helping to implement a bold and strategic growth vision. What You'll Do Own and deliver annual net profit targets across Group Tour Shop and other B2B brands Lead and execute a high-impact, scalable commercial strategy Manage senior leaders across key business functions sales, ops, marketing, product Set clear KPIs and hold teams accountable for outcomes Build data-led decision-making frameworks and integrate customer feedback loops Foster a culture of ownership, clarity and high performance Support strategic change initiatives in partnership with the CEO Play a key role in internal and external communication of our brand and vision What You Bring Proven leadership experience as a GM, MD, Commercial Director or similar Strong P&L management skills and a track record of scaling revenue and EBITDA Direct business development experience with multiple source markets, the US and Canada would be an advantage Deep understanding of commercial strategy in B2B or B2B2C environments Hands-on operational leadership with a focus on process and performance Strong analytical, communication and team-building abilities Comfortable working cross-functionally in fast-paced, entrepreneurial environments Experience working with platform teams in tech, finance, HR and operations What You Get A senior executive role in a fast-scaling international business Clear ownership, autonomy and support to execute against ambitious targets Hybrid working model (London HQ) with regular international travel Competitive salary + performance-based bonus Benefits include UK salary sacrifice schemes, cycle-to-work, generous leave, and global staff travel discounts A high-growth, mission-driven environment with strong values and momentum About Us TourAxis is the platform company supporting a suite of growing group travel brands, including Group Tour Shop, focused on enabling scalable B2B group travel solutions. Were founder-led, ambitious, and committed to reshaping the future of how the world explores together. Apply Now If youre ready to lead from the front, own your results, and build something meaningful wed love to hear from you. #Hiring #GeneralManager #ExecutiveJobs #TravelIndustry #LeadershipRoles #TourOperator #B2BLeadership #CommercialDirector #LondonJobs #HybridWork #GroupTravel #ScaleUpLeadership Seniority level Seniority levelExecutive Employment type Employment typeFull-time Job function Job functionManagement IndustriesTravel Arrangements Referrals increase your chances of interviewing at TourAxis by 2x Sign in to set job alerts for General Manager roles.General Manager : Up to A GBP 80,000 : Exciting Venue Islington, England, United Kingdom 16 hours ago Boreham, England, United Kingdom 6 days ago London, England, United Kingdom 1 week ago London, England, United Kingdom 1 week ago London, England, United Kingdom 5 days ago General Manager : Lifestyle Hotel : London Hackney, England, United Kingdom 5 days ago London, England, United Kingdom 5 days ago General Manager : Luxury Hospitality and Leisure Complex London, England, United Kingdom 3 weeks ago Richmond Upon Thames, England, United Kingdom 65,000.00-75,000.00 2 weeks ago London Area, United Kingdom 60,000.00-70,000.00 7 hours ago London, England, United Kingdom 1 day ago London, England, United Kingdom 2 weeks ago Harrow, England, United Kingdom 5 days ago Harlow, England, United Kingdom 1 week ago Loughton, England, United Kingdom 3 weeks ago London, England, United Kingdom 1 month ago London, England, United Kingdom 2 weeks ago London, England, United Kingdom 1 month ago General Manager : Airport F and B Operations Essex, England, United Kingdom 2 weeks ago Greater London, England, United Kingdom 3 months ago General Manager - Leisure Hospitality Venue Watford, England, United Kingdom 5 days ago London, England, United Kingdom 6 days ago London, England, United Kingdom 2 weeks ago General Manager Premium Restaurant Group Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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