MYKA Greek Frozen Yogurt General Manager About the brand MYKA positions itself as a premium Greek frozen yogurt concept focused on quality, authenticity, and customer experience so the GM role is heavily experience-driven + brand-focused , not just operational. Role Purpose To lead the overall store operation, delivering exceptional customer experience, strong financial performance, and brand standards while managing staff and daily operations. Key Responsibilities 1. Store Operations Oversee day-to-day store operations Ensure product quality, cleanliness, and food safety Manage stock, ordering, and supplier coordination Maintain high presentation standards (premium brand focus) 2. Customer Experience Deliver a premium guest experience Handle complaints and service recovery Drive customer loyalty and repeat business (Important for MYKA brand built on experience)

3. Team Leadership Recruit, train, and develop staff Manage rotas, performance, and motivation Create a positive, high-energy team culture Includes hiring, onboarding, and performance management 4. Financial & Commercial Performance Manage P&L, budgets, and costs Drive sales and profitability Monitor KPIs (labour %, wastage, revenue) GM is responsible for budgets and optimizing expenses

5. Brand & Standards Compliance Ensure adherence to: Food safety regulations Company SOPs Brand presentation

6. Marketing & Growth Support local marketing campaigns Build community presence Increase footfall and brand awareness

Skills & Requirements Essential Experience as: Store Manager / Assistant GM / Restaurant Manager Strong leadership and communication Customer-focused mindset Operational and financial awareness Desirable Experience in: QSR / dessert / café / frozen yogurt brands Business or hospitality qualification Typical requirement: experience in operations, budgeting, and leadership

Key Competencies (MYKA-specific emphasis) Premium customer service mindset Attention to product quality Brand passion (authentic Greek concept) Ability to run a high-energy, service-driven environment

Reporting Line Reports to: Area Manager / Owner / Franchise Operator Manages: Assistant Managers Team Members

Typical KPIs Sales revenue Labour cost % Customer satisfaction Store cleanliness & audit scores Staff retention

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