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Marketing Automation Executive

New Yesterday

CRM & Marketing Automation Executive
Cheltenham | Full Time or Part Time (3 days per week considered)
£28,000 to £40,000 pro rata depending on experience
i2i Recruitment, a B Corp certified recruitment consultancy based in Cheltenham, is looking for a CRM & Marketing Automation Executive to take ownership of our candidate and client database and help drive targeted marketing campaigns.
This is an exciting opportunity for someone who enjoys working with CRM systems, data and digital marketing automation , and wants to play a key role in how a growing business engages with its network.
You will manage and optimise our Bullhorn CRM database , build segmented mailing lists and deliver targeted email marketing campaigns to candidates and clients. Working closely with the recruitment and leadership teams, you will help create data driven marketing activity that supports live vacancies, candidate engagement and business growth.
We are also about to implement SourceBreaker integrated with Bullhorn , giving you powerful tools to build talent pipelines and support marketing automation across our database.
This role would suit someone who enjoys combining data management, CRM technology and marketing automation to create measurable marketing campaigns.
Role Responsibilities
Managing and maintaining the Bullhorn CRM database, ensuring high levels of data accuracy and segmentation
Building targeted and segmented mailing lists for marketing campaigns
Creating and delivering email marketing campaigns to candidates and clients
Supporting recruiters in marketing live vacancies and available candidates through CRM campaigns
Monitoring campaign performance including open rates, engagement and response rates
Supporting digital marketing activity across LinkedIn and other social media platforms
Working with consultants to identify marketing opportunities within candidate and client databases
Ensuring GDPR compliance and best practice across all CRM marketing activity
Supporting the rollout and utilisation of SourceBreaker within Bullhorn
Identifying opportunities to improve marketing automation and candidate engagement
About You
Experience working with a CRM system such as Bullhorn or a similar platform
Experience creating and delivering email marketing campaigns
Strong understanding of database management, segmentation and data quality
Highly organised with strong attention to detail
Comfortable analysing campaign performance and engagement metrics
Strong communication skills and the ability to work closely with different teams
Desirable Experience
Experience working within recruitment, staffing or talent acquisition
Experience with Bullhorn CRM
Knowledge of marketing automation or email marketing platforms
Experience using sourcing tools such as SourceBreaker
Experience managing LinkedIn or digital marketing campaigns
Whats in it for you
Salary between £28,000 and £40,000 pro rata depending on experience
Flexible working options including part time hours if preferred
Opportunity to shape CRM and marketing automation within a growing business
Work with modern recruitment technology including Bullhorn and SourceBreaker
Join a collaborative and supportive team environment
Be part of a B Corp certified organisation committed to responsible business practices
Location
Cheltenham
Office based role with flexibility depending on working pattern
If you enjoy working with CRM systems, data and marketing automation and want to help shape how a growing recruitment business engages with its network, we would love to hear from you

TPBN1_UKTJ
Location:
Coberley
Salary:
£40,000
Job Type:
PartTime
Category:
Marketing

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