Performance Marketing Manager – Digital Waffle A growing digital agency is hiring a Performance Marketing Manager to lead its paid media function. This is a strategic leadership role focused on driving results across B2C and B2B clients through innovative, data‑led campaigns. You'll manage a team of specialists and oversee paid media strategy across platforms like Google, Meta, Bing, and TikTok, ensuring commercial success and client satisfaction. Location: Manchester - Hybrid (2–3 days per week in the office) What you’ll be doing:

Lead and develop a team of paid media specialists Own paid media strategy across multiple platforms Translate client goals into effective media plans and KPIs Monitor campaign performance and deliver actionable insights Ensure best practices in campaign builds, optimisation, and reporting Support new business pitches and contribute to agency growth Oversee team utilisation, capacity planning, and reporting Drive innovation by testing new platforms and refining workflows

What you’ll need:

Proven experience in performance marketing, ideally in an agency setting Strong knowledge of paid media platforms including Google Ads, Meta, and TikTok Experience managing teams and mentoring junior staff Excellent analytical and strategic thinking skills Confidence in presenting insights and recommendations to clients Ability to manage multiple accounts and ensure delivery standards Familiarity with campaign reporting tools and time tracking systems

What’s on offer:

Salary of £50,000 - £55,000 depending on experience Hybrid working with 2-3 days in the Manchester office Leadership role with strategic influence across client campaigns Supportive team culture with clear progression pathways Opportunity to shape paid media strategy and drive innovation

If you're a performance marketing leader ready to take ownership of strategy and team development, this is a brilliant opportunity to make an impact in a fast‑paced agency environment! *Applicants must have full right to work in the UK, Visa sponsorship cannot be provided.* Please note: Due to the volume of applications, we can only respond to those deemed suitable for this position. Thank you for your interest. #J-18808-Ljbffr