Social Media Executive

New Yesterday

Role Overview Location : London Salary : £35,000 Perks : Staff meals, staff discount, hybrid work from head office or restaurants Reports to : Head of Marketing Experience : Minimum 2 years in social media, agency or in-house
About Wahaca Wahaca is a vibrant, values-led restaurant group, inspired by the bold flavours and lively spirit of Mexican food culture. Co-founded by chef and food writer Thomasina Miers, were known for our fresh, flavour-packed dishes, delicious cocktails, and a long-standing commitment to sustainability, creativity, and doing things a little differently. As we bring our social media in-house, were building a small, focused team to help tell Wahacas story in a way that feels true to who we are bold, engaging, and full of flavour, both in tone and in spirit.
About The Role This is a hands-on and fast-paced role suited to someone with at least 2 years of experience working in social media - either agency side or in-house - who understands how to balance engaging content, day-to-day platform management, and timely interaction with audiences. Youll collaborate closely with our Social Content Producer to ensure content is best-in-class, timely, on-brand, and aligned with our wider campaigns and initiatives.
Key Responsibilities 1. Content Planning & Creation Build and manage the monthly social media content calendar across key platforms. Write clear, engaging captions and post copy consistent with our brand tone of voice. Support content creation for our co - founder s personal social channels (foodie, not formal). Collaborate closely with our co - founder to spot and develop opportunities to grow her social presence and influence. Assist in coordinating and supporting content shoots across our restaurants and events. Identify and propose localised content opportunities and collaborators in regional locations such as Edinburgh, Brighton, and Cardiff. 2. Publishing, Community & Trends Schedule and publish social content using tools such as Meta Business Suite or Later. Monitor and respond to DMs, comments, and mentions to engage our community and drive follower growth. Stay up to date with platform updates, trends, and emerging best practices. Track competitor activity and relevant creators in the hospitality and lifestyle space. 3. Campaign Support & Reporting Support wider marketing campaigns and brand partnerships from planning through to delivery. Liaise with internal stakeholders including operations, events, and marketing to ensure content is planned and captured effectively. Support paid social implementation, including setup and optimisation. Prepare weekly and monthly social media performance reports.
What We're Looking For Minimum 2 years of experience in a social media role. Strong understanding of social platforms and trends (particularly TikTok, Instagram, Facebook). Excellent written communication skills with the ability to adapt tone and message to suit different audiences. Experience using social scheduling and reporting tools. Strong eye for content that looks great and connects with audiences. Highly organised and detail-oriented, with the ability to manage multiple timelines and requests. Confident working closely with influencers, content creators, stakeholders, and restaurant teams. A passion for food, hospitality, and community engagement. A proactive and collaborative mindset.
Bonus If You Have A following across your own social channels. Experience shooting short-form video and photo content. Visual creator/editing skills (Canva, CapCut, Photoshop). Confidence presenting to camera or appearing in content.
Perks Enjoy free lunch at Wahaca 70% food / 50% drinks discount at all Wahaca every day of the week for you plus 3 friends Access to wellbeing support services Fun company events - including our annual, all company summer party, and lots more fun too
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Location:
West London

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