Established, growing Tour Operator is keen to recruit an AI Automation Executive, to join their IT Department in Birmingham (hybrid working available). By combining industry expertise with innovative technology, they aim to streamline operations, enhance customer journeys, and stay at the forefront of digital transformation in travel. As an AI & Automation Executive, you will support the development and implementation of artificial intelligence and automation solutions to improve business efficiency, customer service, and decision-making processes. JOB DESCRIPTION AI & Automation Development Assist in designing and implementing AI-driven solutions (e.g., chatbots, recommendation engines) Support automation of repetitive business processes (e.g., booking workflows, reporting) Help integrate AI tools with existing systems (CRM, booking platforms) Data Handling & Analysis Collect, clean, and analyse data from customer interactions, bookings, and marketing campaigns Support the development of predictive models (e.g., demand forecasting, pricing optimisation) Create dashboards and reports to inform business decisions Customer Experience Enhancement Contribute to AI-powered customer support tools (e.g., virtual assistants for travel queries) Help personalise travel recommendations based on user preferences and behaviour Support senti...