Our business has a long and proud history of food excellence. We produce award-winning dressings, condiments and marinades for many of the UK’s leading food manufacturers and retailers as well as nurturing our own brands: English Provender™, Very Lazy® and Newman’s Own®. We believe it’s our passion for good food, fine ingredients and technical excellence that sets us apart and gives us our success.

We’re a spirited, adventurous and resourceful team, and we think these qualities make for something pretty unique and coveted these days. From the mayonnaise and chutneys we create to the management styles and choices we make, everything is guided by our core company values: Put People First, Bring Positive Energy, Be Better Every Day, Do the Right thing the Right Way. It's these values that make us look forward to coming to work every day and make English Provender company a great place to work.

Main Purpose:

The New Business Sales Manager is responsible for identifying, targeting, securing, and onboarding new B2B customers that align with the company’s strategic objectives. The role focuses on building a high‑quality pipeline, converting prospects into profitable new contracts, and leading early‑stage customer development before handing over to the wider commercial team for ongoing management. This role requires strong commercial acumen, excellent negotiation skills, and the ability to work cross‑functionally to ensure new opportunities progress efficiently from concept to contract.

New Business Development:

• Build, qualify, and manage a rolling pipeline of new business opportunities in line with commercial strategy.
• Identify, research, and prioritise target customers and segments using market insights and competitive analysis.
• Develop compelling commercial proposals and strategic pitches that reflect customer needs and business value.
• Lead the tender, bid, and proposal process from initial enquiry through to final negotiation.
• Secure profitable contracts that meet agreed commercial objectives.
• Achieve new business revenue, volume, and margin targets.
• Maintain accurate forecasting of near-term and long-term new business revenue.

Customer Engagement & Onboarding:

• Establish strong early relationships with prospective customers to understand needs, challenges, and strategic drivers.
• Act as the commercial lead during onboarding, ensuring smooth handover to account management teams once contracts are implemented.
• Ensure that internal teams have the information and support needed to deliver an excellent customer launch experience.

Cross-Functional Leadership:

• Work with Planning, Technical, Finance, Purchasing, NPD, and Operations to validate feasibility, costing, and value chain opportunities.
• Collaborate with Finance Business Partners to model pricing scenarios and ensure new contracts meet profitability thresholds.
• Be the internal voice of the prospective customer to ensure proposals and onboarding processes meet expectations.

This role involves regular travel to customer sites across the UK, including some locations not reliably accessible by public transport. You will need to travel independently and flexibly, including attending meetings that may be scheduled or changed at short notice. A full UK driving licence is essential to fulfil the requirements of this role. Reasonable adjustments will be considered where possible.

Please note that the company does not offer sponsorship for roles that have an imminent or immediate start date and therefore no sponsorship will be offered for this role. Only those candidates who have a legal right to work in the United Kingdom [without requiring sponsorship from us] will be considered.

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