Business Development Representative – Software Sales

£35,000 - £40,000 basic plus OTE circa £50K

Hybrid/Remote, 1-2 days in the office per month.

Our client is a fast-growing B2B SaaS solutions provider operating across sectors such as retail, manufacturing, food / beverage and hospitality. This role is heavily focused on lead generation (approximately 75%), with the remaining 25% dedicated to nurturing and following up on existing and marketing-qualified leads. You will work very closely with both the Marketing function and the Sales Director, playing a pivotal role in building and qualifying a strong sales pipeline. This opportunity is ideal for candidates from a SaaS environment who thrive in high-engagement, target-driven roles and enjoy initiating conversations with prospective customers.

Business Development Representative Key Responsibilities:

* Proactively generate new sales opportunities through outbound calling, email campaigns, LinkedIn, and digital channels

* Research and identify target accounts and key decision-makers within defined industries

* Execute outbound campaigns aligned with marketing initiatives and sales strategy

* Book high-quality discovery meetings for the sales team

* Engage with inbound and marketing-generated leads to assess suitability and intent

* Qualify prospects based on key criteria (industry fit, business challenges, budget awareness, timeline, s...