Job Description: Job Level Descriptor:

• Has in-depth knowledge in own discipline and basic knowledge of related disciplines
• Uses best practices and knowledge of internal or external business issues to improve products or services
• Solves complex problems; takes a new perspective using existing solutions
• Works independently, receives minimal guidance
• Acts as a resource for colleagues with less experience
• Leads projects or project steps within a broader project
• Influences others outside of own job area regarding policies, practices and procedures
• Can be a Line Manager for Business Operations and T1/T2 roles (up to 3)

Job Family Group:

CMI

Generates and institutionalises consumer-based knowledge and insight to drive key marketing decisions related to targeting, positioning, idea development, product development, pricing, advertising and marketing program development. Using a combination of custom-designed primary research and syndicated research tools, collects, analyses and interprets consumer feedback data and consumer behavioural data (purchase and usage) to validate propositions of investment and to shape future strategies and tactics. Leverages and manages a range of research supplier partnerships to drive the creation of new insights via brand health tracking, trend monitoring, and competitive benchmarking.