CRM & Email Marketing Executive (Bullhorn CRM)

The following information provides an overview of the skills, qualities, and qualifications needed for this role. Cheltenham | Full Time or Part Time (3 days per week considered) Up to £40,000 depending on experience i2i Recruitment, a B Corp certified recruitment consultancy based in Cheltenham, is looking for a CRM & Email Marketing Executive to take ownership of our Bullhorn CRM database and drive targeted marketing campaigns across our candidate and client network. This is an exciting opportunity for someone who enjoys working with data, CRM systems and digital marketing , and wants to play a key role in how a growing recruitment business engages with its database. You will manage and optimise our Bullhorn CRM , create targeted email marketing campaigns , and support digital marketing activity across LinkedIn and other social platforms. We are also about to implement SourceBreaker integrated with Bullhorn , providing powerful tools to build and manage talent pipelines. This role can be full time or part time with three days per week considered , making it ideal for someone looking for flexibility while still playing a key role in a growing business. The Role Managing and maintaining the Bullhorn CRM database ensuring high levels of data accuracy and segmentation Building and maintaining targeted mailing lists for marketing campaigns Creating and delivering email marketing campaigns to candidates and clients Working with recruiters to promote live vacancies and available candidates through CRM campaigns Supporting candidate engagement through targeted database marketing activity Monitoring campaign performance including open rates, engagement and response rates Supporting digital marketing activity across LinkedIn and other social media platforms Ensuring GDPR compliance and best practice across all CRM marketing activity Supporting the implementation and use of SourceBreaker within Bullhorn Identifying opportunities to improve automation, engagement and marketing performance About You Experience working with a CRM system such as Bullhorn or a similar platform Experience creating and managing email marketing campaigns Strong understanding of database management, segmentation and data quality Highly organised with excellent attention to detail Comfortable analysing campaign performance and engagement metrics Strong communication skills and the ability to work collaboratively with internal teams Desirable Experience Experience working within recruitment, staffing or talent acquisition Experience using Bullhorn CRM Experience with email marketing or marketing automation platforms Experience xehkeey using sourcing tools such as SourceBreaker Experience managing LinkedIn or digital marketing campaigns Whats in it for you Salary up to £40,000 depending on experience Flexible working options with 3 days per week considered or full time Opportunity to shape CRM and email marketing strategy within a growing recruitment business Work with modern recruitment technology including Bullhorn and SourceBreaker Join a collaborative and supportive team environment Be part of a B Corp certified organisation committed to responsible business practices Location Cheltenham Office based role with flexibility depending on working pattern If you enjoy working with CRM systems, data and email marketing and want to help shape how a growing recruitment business connects with its network, we would love to hear from you.