Digital Marketing & Experience Executive
New Today
Description: Olympia Events is more than an exhibition venue, conference centre and live‑event space – it’s an inspiration. Against a backdrop of grand Victorian architecture, the seven connected spaces inspire engagement and enjoyment. Olympia Events is recognised in the industry for exceptional levels of customer service and support, and our numerous awards are testament to our clients’ satisfaction. Beyond the walls of our venue, Olympia is on the ground, working to invest in people, strengthen our communities, and protect the environment.
Job Purpose: Reporting directly to the Digital Marketing Manager, we are looking for a commercially minded Digital Marketing Executive to support the growth and visibility of the Olympia Events offering. Reporting into the Digital Marketing Manager, this role will take ownership of paid media activity and our digital signage network while contributing to SEO and content delivery across our platforms. This is an ideal role for a junior to mid‑level marketer who wants hands‑on responsibility across performance marketing and digital experience in a high‑profile live events environment.
Responsibilities
Plan, execute and optimise paid media campaigns, targeting event organisers across Google, LinkedIn and other relevant platforms
Manage budgets, pacing and performance reporting
Build and test audiences, creative formats and messaging
Deliver insights and recommendations based on performance data
Own the content management of Olympia’s digital signage network across The Heritage Halls and ICC
Work with internal teams and event organisers to schedule, curate and publish content
Ensure signage content aligns with brand guidelines and campaign objectives
Work closely with third‑party to ensure technical issues are dealt with in a timely manner
Support development of new digital display opportunities and experiences\
Support ongoing SEO improvements including keyword optimisation, page updates and content performance analysis
Work with content and marketing teams to optimise pages for traffic, conversion and visibility
Assist with website content updates and landing page creation for campaigns and events
Track campaign and channel performance using GA4, ad platforms and internal dashboards
Produce regular reports with clear insights and recommendations
Continuously test and improve performance across channels
Qualifications
2+ years' experience in performance marketing
Hands‑on experience with Google Ads and LinkedIn
Strong analytical mindset with confidence using data to guide decisions
Excellent organisation and time management skills
Strong written communication and attention to detail
Understanding of GA4, Tag Manager and conversion tracking
Experience in a B2B marketing environment (desirable)
Experience working with SEO tools (SEMRush, Google Search Console) and content management systems (Webflow, Wordpress) (desriable)
Experience managing digital signage platforms (desirable)
Interest in events, venues, hospitality or destination marketing (desirable)
Continuously improve your knowledge of Olympia Events' sustainability programme – the 'Grand Plan'. Complete all training provided and promote sustainability practices to meet our Grand Plan objectives. Follow and promote all sustainable workplace policies and procedures and seek ways to make your department more sustainable by taking an active role to initiate change.
Olympia Events is fully committed to ensuring the safety and wellbeing of all children, young people and adults at risk (vulnerable groups) that attend our premises. As a consequence, Olympia Events may require any successful applicant to complete a DBS Check prior to working in our business. Olympia Events is committed to Equality, Diversity and Inclusion and accepts all its people to have a positive commitment to EDI by treating others fairly and not committing any form of discrimination, victimisation or harassment and to promote positive working relationships amongst employees and stakeholders.
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- Location:
- City Of Westminster
- Job Type:
- FullTime