Digital Performance & CRM Manager (Maternity Cover), Ecommerce - c. £60K ?? London | Fixed-term | E-commerce We're looking for a hands-on Digital Performance & CRM Manager to lead growth across a high-performing DTC e-commerce business in the UK & Ireland. This role owns performance marketing and CRM end-to-end - from paid media and affiliates to lifecycle marketing, retention and loyalty. You'll set strategy, manage budgets, lead agencies, and turn customer data into measurable growth. What you'll be responsible for Owning performance marketing across paid search, paid social, SEO, affiliates, CRM, display and on-site messaging Building acquisition, retention and lifecycle strategies that drive revenue and ROI Managing and optimising significant digital budgets Leading CRM strategy: segmentation, personalisation, journeys and creative testing Working closely with brand, content and social teams to ensure performance activity stays on-brand Managing agencies and developing internal team members Using data and insight to forecast, optimise and improve customer KPIs What we're looking for 5+ years' experience in digi...