Group Marketing & Communications Manager
New Today
Group Marketing & Communications Manager
Millennium Care, , Wigan, Greater Manchester, WN1 2XN
Full Time
permanent
37.5 hours per week
You will lead the strategy, development, and delivery of marketing and communications across the Group, driving brand awareness, occupancy and long-term growth.
Details
Reporting To: Managing DirectorLocation: Standish, Wigan, with occasional travel to other sitesSalary: £40,000 – £45,000 plus KPI bonuses
Job Description
Develop data-driven strategies that achieve home and company-wide KPIs
Measure, analyse and report on marketing performance and ROI
Plan and execute integrated campaigns
Support occupancy growth and enquiry generation across homes
Lead and deliver event activity across the Group
Ensure consistent branding and messaging across all marketing
Identify and implement new opportunities through marketing insight and research
Explore and implement AI tools to improve marketing efficiency and performance
Manage and monitor SEO
Manage and monitor paid media
Manage all internal communications
Act as a marketing partner to individuals and teams across the Group
Lead a team of marketeers and third-party agencies
Support the development of marketing professionals
Person Specification
Educated to degree level with a relevant qualification
Minimum of 5 years’ experience in a broad marketing role
Commercially aware, with experience of lead generation
A strategic mindset that can problem-solve
Strong communication skills, both written and verbal
Ability to lead and a confident decision maker who can be diplomatic
Motivated by building
Full UK driving license with vehicle access
Experience or understanding of the care sector
Experience of multi-site marketing
Experience in utilising AI for marketing potential
Further Marketing qualifications
KPI bonus opportunities
Ongoing training and development
Employee Assistance Programme
Benefits through My Staff Shop
Diversity & Inclusion:
Millennium Care is dedicated to building a workplace that reflects the diversity of the world we live in. We believe that a diverse and inclusive environment is essential for fostering creativity, innovation, and success.
Millennium Care is committed to providing equal opportunities and creating an inclusive culture while promoting equitable practices.
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- Location:
- Standish
- Job Type:
- PartTime