About The Role

As a key part of our new organisational strategy there is a new structure in the Fundraising Directorate, designed to support significant income growth. An important part of the new leadership team would be   an exceptional Head of Acquisition and Development to take on one of the most wide-reaching and influential leadership roles at Royal British Legion. This is a big, complex role with real visibility, offering the chance to shape how we attract, engage and build long-term relationships with supporters at a time of significant change.

Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life.

This role sits at the heart of how we grow and sustain our supporter base. You’ll be accountable for the strategic direction of supporter acquisition and development, owning the full journey from first engagement through to long-term value. With significant scope and autonomy, you’ll set clear direction, make confident decisions and ensure our approach is coherent, ambitious and built for scale.

Change and transformation are central to this role. You’ll lead the embedding of new processes, ways of working and decision-making frameworks across teams, bringing structure, pace and clarity in a complex environment. Working at senior level, you’ll influence across the organisation, lead our approach to creative, manage compe...