Job Description:

Location: Midrand, South Africa (Hybrid - 3 days per week in-office)
Salary: R900,000 - R1,500,000 per annum
Type: Full-time, Permanent
Citizenship Requirement: South African nationals only

We're looking for a results-driven Marketing Lead to shape and execute the marketing strategy for the Africa & Middle East (AME) region, specifically focusing on Small Business and Accountants on behalf of our client in South Africa.

• Lead the AME Small & Accountants marketing strategy and execution, aligned with regional revenue targets.
• Own and deliver demand generation plans across customer acquisition, cross-sell, upsell, and retention.
• Interlock with regional leadership, sales, and performance teams to optimise outcomes.
• Set and manage the strategic and tactical marketing plan across all relevant channels.
• Drive weekly trading performance reviews and optimisation through strong interlock with sales and global campaign hubs.
• Manage marketing budget, reporting on key KPIs including units, ARR, trials, SQOs, MQLs, CPA, and LTV:CAC.
• Collaborate closely with UKIA digital and campaign teams to prioritise and execute high-performing campaigns
• Lead and mentor a team of two direct reports and one intern, while influencing broader marketing teams and stakeholders.

• Minimum 5 years of experience in a marketing management role.
• Proven success in performance-driven, sales-led environments.
• Strong commercial acumen and a track record of hitting marketing KPIs.
• Deep understanding of digital and assisted sales funnels; B2B, B2C, and channel marketing experience is advantageous.
• Demonstrated success in digital and field marketing campaigns.
• Strong leadership and people management skills.
• Excellent communication, negotiation, and senior stakeholder engagement capabilities.
• Experience working in matrixed organisations and managing multi-team collaboration.
• High levels of accountability, resilience, and adaptability.

• Competitive salary with room for growth and influence.
• Opportunity to lead in a dynamic, high-performance marketing environment.
• Work at the intersection of strategic planning and hands-on execution.
• Be part of a forward-thinking organisation with a global footprint and strong regional focus.

Are you a keen Performance Marketing Lead? Then apply today!

£50000 - £75000 / year

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