PPC Manager

New Yesterday

PPC Manager
Chichester
PERMANENT Full time
£40,000
Overview:
My client is looking for an experienced PPC Manager to take the lead on paid media campaigns and deliver exceptional results. As the in-house PPC expert, you will manage campaigns across all products and events, working closely with marketing teams to turn business priorities into high-performing, measurable campaigns.
Role Purpose:
This is an exciting opportunity to shape PPC strategy, optimise campaigns, and maximise ROI across platforms such as Google Ads and Microsoft Ads. You will be part of a dynamic Campaign Team, collaborating with Data, Digital, and Marketing colleagues to deliver integrated campaigns that make a real impact.
Key Responsibilities:
Develop and execute PPC strategies aligned with overall business goals.
Build, manage, and optimise campaigns across Google Ads, Microsoft Ads, and other relevant platforms.
Implement advanced targeting techniques, including audience segmentation and remarketing.
Monitor budgets, adjust bids, and maximise return on investment.
Analyse campaign performance and provide actionable insights through regular reporting.
Keep up to date with industry trends, platform updates, and best practices.
Collaborate with SEO, content, and creative teams to ensure campaigns are aligned and complementary.
Provide guidance and training to marketing teams on PPC best practices.
Support campaign execution during major business events (flexibility required during peak periods).
Requirements:
Proven experience managing PPC campaigns across Google Ads and Microsoft Ads.
Strong understanding of paid media strategy, audience targeting, and bid optimisation.
Proficiency with Google Analytics and campaign reporting tools.
Excellent attention to detail and ability to manage multiple priorities.
Strong communication skills to collaborate effectively with stakeholders.
Google Ads certification or equivalent.
Experience with paid social advertising and remarketing strategies.
Familiarity with attribution models and conversion tracking.
Knowledge of SEO principles and their integration with PPC activity.
Advanced Excel or data visualisation skills.
Desirable Attributes:
Positive, proactive, and adaptable, with a can-do attitude.
Creative thinker with strong communication and writing skills.
Ability to influence and guide colleagues at different levels.
Passionate about digital marketing with a sense of fun.
APPLY NOW OR CALL LYNSEY AT KEY RECRUITMENT FOR MORE INFO

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Location:
Chichester
Salary:
£40,000
Job Type:
FullTime
Category:
Marketing

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