TalkTalk Business is one of the UK’s leading B2B technology & managed service providers, offering a full range of business-grade communications products and services, spanning internet access, data, voice and network infrastructure. For over 30 years, we’ve served businesses of every size – from national retailers to small and medium-sized enterprises – with future-proof, scalable technology and dedicated support. Building on this heritage, we’re focused on providing a comprehensive managed service portfolio, alongside our core connectivity specialisms, giving Enterprise organisations more choice and flexibility as they innovate and grow. Our mission is simple: to empower UK organisations to exceed their ambitions by delivering trusted service and innovative solutions. If you are looking to be part of an ambitious team that is constantly evolving and empowered to deliver excellence, we would love to hear from you. Apply today and help us shape the future of business connectivity. The Role We’re seeking a data‑driven Senior CRM Marketing Executive to lead the delivery of customer lifecycle communications across our SME base, building and optimising automated HubSpot journeys that drive product adoption, engagement and retention. Working closely with Product, Commercial, Sales and Digital teams, you’ll design and execute targeted CRM programmes, create segmented and personalised campaigns, maintain data quality, and monitor key KPIs such as churn, retention and campaign performance. This role is ideal for someone with experience in CRM or marketing automation, strong data and lifecycle marketing skills, and a detail‑driven, collaborative and proactive approach. Responsibilities

Build and optimise automated customer journeys and email campaigns in HubSpot. Create targeted segmentation and personalised messaging for SME customers. Monitor lifecycle performance and report on key KPIs such as retention, adoption and engagement. Run A/B tests and identify opportunities to improve campaign effectiveness. Support data accuracy and enrichment to strengthen CRM targeting. Partner with Product, Commercial, Sales and Customer teams on launches and lifecycle initiatives. Ensure all CRM activity is fully tested, accurate and delivered on time.

Skills and experience we are looking for

Experience in CRM, email marketing or marketing automation platforms such as HubSpot. Strong understanding of customer lifecycle marketing, data segmentation and targeting. Ability to build and QA email campaigns and automated workflows with high attention to detail. Excellent organisational skills and strong written communication. Desirable: B2B/SME marketing experience, telecoms/technology exposure, or familiarity with HubSpot reporting and enrichment tools.

How you will work At TalkTalk Business we understand the importance of flexibility and connection in the workplace. That’s why we have adopted a hybrid approach to working. Our way of working is to work 3 out of 5 days in the office (adjusted for colleagues who are part-time) at our HQ in Soapworks, Salford Quays with the remaining days offering the option to work from home. We want to ensure you enjoy the collaboration and connection of the office environment, combined with the convenience of remote working. What can we offer you?

Competitive Salary and Bonus Scheme: Earn a rewarding salary with a bonus scheme designed to recognise your hard work and dedication. Comprehensive Benefits Package: Support your wellbeing, achieve a work-life balance, and plan for the future with our all-inclusive benefits. Personal and Professional Growth: Take advantage of opportunities for career advancement and personal development. Additional Perks: Participate in exciting company events and enjoy electric car charging points available at our HQ.

Be a part of our story We've created a happy, diverse, inspiring workplace for real people, just like you. If you understand what customers want and are committed to making it happen, be a part of our story. #J-18808-Ljbffr