Senior Event Marketing Manager, Fintech Meetup Europe

New Yesterday

We’re Hyve - organiser of the world’s fastest-growing and most forward-thinking B2B events. As the chosen event partner to many of the world’s leading companies, our platforms play a critical role in their strategies - helping them enter new markets, accelerate growth and connect with the people who matter most.Our portfolio features some of the world’s leading events in sectors like ecommerce, healthcare, edtech, and fintech. We’re growing fast with an entrepreneurial culture that empowers big ideas and quick action, plus an ambitious acquisition strategy bringing exciting new events into our mix.Alongside our market-leading events, we’re building tech and data-driven products that supercharge connections – from one-to-one meeting programs and curated table talks to year-round engagement platforms.Whatever your role, you’ll join a global team redefining how industries connect, collaborate, and grow – working with some of the most talented people in the business.Think that sounds good? Wait until our talent acquisition team tells you about the culture.A bit about youFirst things first: whatever your background, beliefs or ambitions, there’s a culture of belonging at Hyve — and everyone is welcome. The question isn’t where you’ve come from, but where you want to go.You’ll thrive here if you’re curious, collaborative and not afraid to challenge convention. We look for people who take pride in what they do, who are excited by change and always moving forward. The kind of people who stay open, keep learning, and look for better ways to make an impact.Our shared behaviours guide how we work: we dare to do things differently, own our work, embrace collaboration, stay true to ourselves and others, and remember that optimism wins.If that sounds like you, you’ll fit right in.About Fintech Meetup EuropeFintech Meetup Europe is the most efficient way for the region’s fintech ecosystem to connect, learn, and do business. Built by the team behind Fintech Meetup USA, this high-impact new launch brings our proven, industry-defining meetings model to Europe for the first time. Powered by our proprietary tech platform, the event facilitates over 25,000 double opt-in meetings, replacing traditional exhibition with structured, ROI-driven networking across fintech, paytech, banking, and financial services.At its core is Europe’s largest hosted meetings programme for fintech, bringing together more senior decision-makers from banks, financial institutions, retailers, merchants, and investors than any other fintech event in the region. Hosted participants attend for free and commit to up to eight 1:1 meetings, making it the most curated and outcome-driven experience in the industry. For marketers, the proposition is powerful: a differentiated product, a clear brand narrative, and a data-led engagement model that delivers measurable value for both attendees and sponsors.A bit about the roleThe Senior Marketing Manager will lead the full-funnel marketing strategy for Fintech Meetup Europe, from building a qualified regional database to executing high-performance campaigns that drive attendance and commercial success. You’ll play a pivotal role in building brand awareness, generating SQLs, and acquiring high-value attendees across all segments.This is a hands‑on role suited to a strategic marketer with strong executional skills and a bias for action. You’ll manage all campaign planning and delivery, lead audience development, and oversee media and partnership activity. Working closely with the Event Director and cross-functional teams, you’ll ensure consistent messaging, positioning, and performance across all channels.As a flagship launch for Hyve, Fintech Meetup Europe offers the rare opportunity to shape how a new brand enters and scales in a competitive market. Your work will directly impact pipeline, participation, and market perception, making this one of the most commercially and creatively influential roles on the team.As part of the job, you’ll be:Own and deliver the full go‑to‑market marketing strategy for Fintech Meetup EuropeDevelop the regional data strategy and build targeted audience databasesPlan and execute integrated campaigns across email, social, PR, and media partnershipsOwn messaging, positioning, and campaign creative across all channels and outputsDeliver SQLs to the Sales team and optimise marketing contribution to revenue pipelineManage and grow relationships with media, associations, and influencer partners to increase brand awareness and reachOversee the website, ensuring strong UX, SEO, content strategy, and conversion optimisationManage the marketing budget, ensuring efficiency, accurate forecasting, and spend optimisationWork cross‑functionally with internal teams (Sales, Content, Community) and external vendors (designers, PR, agencies)Create reports and dashboards to track performance, make data‑informed decisions, and refine campaigns over timeHere’s what we’re looking for from you:3+ years in senior B2B marketing roles, ideally in events, fintech, or professional servicesProven experience delivering full-funnel campaigns that drive SQLs and audience acquisitionStrong knowledge of digital channels, marketing automation, and performance marketingTrack record of successfully launching new products, events, or brandsExperience using CRM and marketing tools (Hubspot, Salesforce, CLAY, etc.)Exceptional written and verbal communication skills, with strong editorial and copywriting sensibilityStrong analytical mindset, confident making decisions based on dataHighly organised with excellent project management and time management skillsConfident operating in fast-paced, high-growth environments, especially launchesCollaborative, proactive, and solutions-oriented with a positive, can‑do attitudeReady to make some great experiences? Your Hyve adventure begins with one click-Apply now! #J-18808-Ljbffr
Location:
Greater London
Job Type:
FullTime

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