PaymentGenes is proud to be partnering with a high-growth, international technology organisation to appoint a Senior / Lead UX & Web Designer. This is a strategic design leadership role within a business investing heavily in AI-driven digital experiences.
This is not a traditional UX role! You will shape intelligent, scalable digital experiences across web platforms and AI-enabled products — combining deep UX craft, systems thinking, and applied AI capability.
As both a hands-on design expert and cross-functional leader, you will influence product direction, experimentation, and experience innovation across the organisation.
🌐 What You’ll Do
Define UX strategy aligned with product and business goals
Lead end-to-end journey design across marketing sites, web apps, and AI-powered products
Translate complex AI capabilities into intuitive, human-centred interfaces
Identify opportunities for AI-driven personalisation and intelligent interaction
Design conversational interfaces, AI copilots, and intelligent workflows
Shape UX for AI features (explainability, confidence indicators, feedback loops)
Rapidly prototype and validate AI-assisted experiences
Partner with Data and AI teams to align user needs with technical feasibility
Embed ethical AI principles into product experiences
🤝 Cross-Disciplinary Collaboration
Work closely with Product, Engineering, Data, and Marketing
Bridge design intent with front-end implementation realities
Contribute to experimentation frameworks (A/B testing, optimisation)
Translate research and analytics insights into design improvements
Lead the evolution of web design systems and component libraries
Ensure accessibility (WCAG), usability, and performance standards
Establish UX governance and best practices
Maintain consistency across responsive web and product interfaces
Produce high-fidelity prototypes and interaction models
Design responsive web experiences optimised for conversion and engagement
Align UX writing and microcopy with brand voice
Validate designs through testing and iteration
Core UX & Web
Design systems and component thinking
Accessibility standards (WCAG)
Tools
Figma (advanced prototyping & systems thinking)
Webflow or modern CMS platforms (desirable)
Front-end literacy (HTML/CSS; understanding of React-based systems)
AI-Related Capabilities
Designing conversational UX (chatbots, copilots)
Integrating generative AI features into products
Understanding AI limitations and explainability UX
Familiarity with personalisation systems and recommendation logic
6–10+ years in UX, product design, or digital experience roles
Experience working on AI-enabled or data-driven products
Proven cross-functional leadership
Experience mentoring or guiding other designers
You’ll Thrive If You Have:
Strong systems thinking and holistic design perspective
The ability to simplify complex technical concepts
Influential stakeholder management across Product and Engineering
A strategic mindset balanced with executional excellence
Comfort operating in ambiguity and experimentation-driven environments
📈 What Success Looks Like
Seamless integration of AI features into user journeys
Positive user research and usability outcomes
Strong cross-functional alignment and reduced design-to-development friction
This is a rare opportunity to shape how AI-powered digital experiences are designed and delivered within a forward-thinking technology environment.
If this excites you, please reach out to the PaymentGenes team directly via LinkedIn, who can provide more detail and insight into this company's journey into AI and the opportunity.
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