Senior Manager, Growth, Integrated Marketing (Relocate to Singapore)

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Senior Manager, Growth Creative (Relocate to Singapore)Join to apply for the Senior Manager, Growth Creative (Relocate to Singapore) role at AirwallexAirwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 200,000 businesses worldwide with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale. Proudly founded in Melbourne, we have a team of over 2,000 people in 26 offices around the globe. Airwallex is valued at US$8 billion and backed by world‑leading investors. If you’re ready to do the most ambitious work of your career, join us.About The TeamYou’ll be part of a collaborative, results‑driven Growth team that focuses on strategic, creative campaigns to move the business forward. We value creativity, data‑driven decision making, and a builder’s mindset. We support continuous learning, mentorship, and career growth, and celebrate diverse perspectives and backgrounds.What You’ll DoWe’re looking for a Growth Creative Lead who can blend creativity, data, and strategy to drive measurable impact across lifecycle and growth marketing programs. This is a hands‑on creative leadership role at the intersection of design, marketing, and experimentation — shaping how we tell our story and convert audiences across the customer journey. You’ll collaborate with Design, Brand and Product Marketing to concept, test, and optimize creative campaigns that drive awareness, activation, and engagement. You’ll work with internal and external resources to deliver high‑quality assets, ensure brand consistency, and improve creative performance through data‑driven insights. If you thrive on turning insights into ideas — and ideas into creative that converts — this role is for you. This role is based in Singapore.ResponsibilitiesLead the creative direction for growth and lifecycle marketing campaigns across digital, email, web, and paid channels.Partner with Design and Brand teams to translate performance insights into creative strategies and testable concepts.Develop and iterate on campaign messaging, visuals, and storytelling to optimize conversion and engagement metrics.Collaborate with Product Marketing to align growth initiatives with product launches, feature adoption, and user education moments.Oversee the end‑to‑end creative process — from brief to delivery — ensuring clarity, quality, and on‑time execution.Manage and prioritize creative requests across global and regional teams, balancing brand and performance goals.Coordinate internal and external design resources, flexing capacity based on campaign volume and strategic priorities.Analyze creative performance data and identify patterns, learnings, and opportunities to scale high‑performing ideas.Champion experimentation and data‑informed creativity — pushing boundaries while maintaining brand integrity.Stay up‑to‑date on digital trends, creative formats, and growth tactics to continually evolve our approach.Minimum Qualifications10+ years of experience in creative, growth, or digital marketing roles — ideally in tech, fintech, or high‑growth environments.Proven ability to develop and execute creative strategies that drive measurable results (CTR, CVR, retention, etc.).Deep understanding of lifecycle and growth marketing channels, including email, paid media, and in‑product engagement.Strong storytelling and visual communication skills, with a portfolio that shows conceptual thinking and performance impact.Excellent collaborator who can bridge creative, marketing, and product functions seamlessly.Analytical mindset with experience using creative performance data to inform future work.Strong organizational skills with experience managing multiple projects, stakeholders, and external partners.Bachelor's degree in a relevant fieldPreferred QualificationsExperience with creative testing frameworks and performance analysis tools.Familiarity with marketing automation, personalization, and A/B testing platforms.Experience leading creative direction for B2B or fintech products across APAC or global markets.Experience in fast‑paced environments, preferably within a startup or scale‑up.Applicant Safety Policy: Fraud and Third‑Party RecruitersTo protect you from recruitment scams, Airwallex will not ask for bank details, sensitive ID numbers, or any form of payment during the application or interview process. All official communication will come from an @airwallex.com email address. Please apply only through careers.airwallex.com or our official LinkedIn page. Airwallex does not accept unsolicited resumes from search firms or recruiters.Equal opportunityAirwallex is proud to be an equal opportunity employer. We value diversity and seek employment based on merit, qualifications, competence and talent. We do not consider color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making hiring decisions. If you have a disability or special need that requires accommodation, please let us know. #J-18808-Ljbffr
Location:
Greater London
Job Type:
FullTime

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