Senior Product Manager

An established consumer products business is seeking an experienced Senior Product Manager to lead the development and management of an outdoor product range. This role is responsible for delivering commercially successful products that meet customer expectations, regulatory requirements, and financial targets.

You will own the full product lifecycle, from concept through to high-volume manufacture, with a strong focus on sourcing from Far East suppliers. The role requires close collaboration with procurement, quality, R&D, marketing, and sales teams, ensuring products are delivered on time and in full (OTIF) and to best-in-class standards.

Key Responsibilities

• Define clear product and supplier requirements in line with consumer needs and category strategy

• Lead the design, development, certification, and manufacture of new products across the full lifecycle

• Deliver products with a strong focus on range optimisation, sustainability, and durability

• Select and manage third-party suppliers in collaboration with procurement and quality teams

• Manage all activity through a structured New Product Introduction (NPI) process, including business case development

• Lead customised mechanical product design with OEM and ODM suppliers (materials, structure, mechanisms, wiring, etc.)

• Agree and manage capital expenditure requirements as part of NPI business cases

• Ensure products comply with all relevant UK and European regulatory and quality standards

• Own the packaging and instruction manual development process

• Collaborate with marketing teams to create product content including imagery, video, and product descriptions

• Build and execute product launch plans with marketing and sales teams

Essential Skills, Knowledge & Experience

• Strong understanding of core product design principles

• Proven experience working within a formal stage-gate NPI process

• Demonstrated success in delivering new products to market

• Strong planning, analytical, and problem-solving skills, including root cause analysis

• Excellent communication skills with the ability to influence internal and external stakeholders

• Ability to manage multiple priorities and work effectively under pressure to tight deadlines

• Strong attention to detail and confidence in managing complex technical information

• Good commercial awareness of markets and customers

Desirable

• Experience within UK B2C and B2B consumer appliance markets

Qualifications

• Degree in marketing, business, or a related discipline (or equivalent professional qualification)

Experience

• Minimum of 5 years' relevant post-qualification experience in new product design and introduction roles

• Significant experience working with third-party suppliers across mechanical, electrical, electronic, or software elements

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