About this Role As Area Sales Executive, you will play a key role in growing rental demand for Dawsongroup EMC's industrial, municipal, and warehouse cleaning equipment across your region. This role is about building relationships, spotting opportunities, and helping customers find the right solutions to keep their operations moving. Identify and secure short and long-term rental opportunities across industrial, municipal, and warehouse environments. Work closely with Area Sales Executives and branch teams to maximise equipment utilisation. Build strong pipelines through tenders, site surveys, direct sales, and proactive customer engagement. Follow up enquiries, manage opportunities, and maintain accurate sales records. Spot opportunities for second-hand equipment sales and support wider commercial goals. About You You are a people-focused sales professional who enjoys building trust, understanding customer needs, and creating long-term value. You do not need to tick every box to apply, potential and mindset matter just as much as experience. Proven experience in sales, preferably in a similar or transferable role. Excellent communication and interpersonal skills, with confidence engaging decision makers. Comfortable working independently while collaborating closely with wider teams. Organised approach ...