Business Development Executive - Advertising & Partnerships
New Today
Job Description
About the Role
We’re looking for an ambitious Sales Development Executive to supercharge the presence of audience-facing display advertising and advertorial content across our 3 main drinks subscription magazines Ferment (beer), Glug (wine), and Stramash ( whisky). You’ll identify, pitch and win display advertising deals from leading global and on-trend brands, as well as editorial tourism content promoting geographically relevant regions. You’ll enjoy a balance of autonomy, hands-on commercial ownership and strategic impact.
Key Responsibilities
- Identify, prospect, and pitch advertising opportunities to brands & tourist boards across magazines, digital channels, and events.
- Own the full sales lifecycle: from lead generation and proposal development to negotiation, closing, and post-sale relationship management.
- Build and maintain a strong B2B sales pipeline, ensuring at least 5x coverage of quarterly revenue targets.
- Collaborate with internal teams (design, editorial, production) to ensure media campaigns are delivered on time, on budget, and meet client expectations.
- Represent the company at industry events, trade shows, and client meetings to promote our media products and advertising solutions.
- Identify and develop innovative commercial partnership opportunities across Beer52, including Ferment, Glug & Stramash magazines, collaborating with like-minded brands to drive revenue, increase visibility, and support overall business growth.
About You:
- Proven B2B sales experience, ideally in advertising/brand partnerships or within food, beverage, or FMCG sectors.
- Experienced in pitching and selling media space, preferably in magazines or digital publications.
- Highly organised, self-motivated, and able to thrive in a fast-paced sales environment with shifting priorities.
- Excellent relationship-builder with strong interpersonal and presentation skills; able to influence key decision makers.
- Comfortable using modern CRM tools (e.g., Hubspot) to manage structured sales funnels.
- Multilingual candidates (Italian, Spanish, Portuguese, etc.) are a plus, but not essential.
- Passion for media, publishing, or lifestyle brands is desirable.
- Ideally based in Edinburgh or London.
What We Offer:
- Opportunities for domestic and international travel to meet stakeholders, attend trade meetings and represent Beer52 / Wine52 / Whisky52 at global trade shows.
- The chance to influence and shape one of the fastest-growing areas of our business, with genuine scope for career progression.
- OTE £35,000-£45,000
- A collaborative, energetic working environment.
- Access to HQ facilities including private gym and sauna.
- Enhanced paternity leave and sick pay.
- A complimentary monthly subscription: 10 beers and 3 wines delivered to your door.
- Generous holiday allowance and paid time off.
About Us
Named in the Sunday Times ‘100 Fastest Growing Companies 2022’, Beer52 - B-corp is the UK's most popular craft beer club, with sister brands Wine52 and Whisky52. Our members get a new selection of craft/independent beers, wines and whiskies every month that take our community on a journey of discovery. Each selection also comes with a fantastic magazine curated by our in-house award winning journalists. If you’d like to work at an exciting, mission-driven company, Beer52 is the perfect place for you.
Apply with your CV and a short covering note clearly demonstrating your commercial wins and why you’re a strong fit for this role. We can't wait to hear from you!
- Location:
- City Of London
- Job Type:
- FullTime
- Category:
- Business
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