Business Development Manager Cardiff - Hybrid

Yolk Recruitment is supporting a leading digital marketing agency in their search for a Business Development Manager. This is an exciting opportunity for an ambitious sales professional to play a key role in driving new client acquisition and revenue growth across a portfolio of services including social media management, content marketing, paid media, and digital campaigns.

The Role

As Business Development Manager, you'll be responsible for the full sales cycle - from identifying opportunities and building relationships to closing deals and ensuring a smooth handover to the account management team. You'll combine consultative sales skills with a solid understanding of digital marketing solutions to position the agency as a trusted partner for growth.

Key Responsibilities

Revenue Growth & Sales Targets

Manage the full sales process, from lead generation through to deal closure Create and deliver strategies to bring in new clients aligned with the agency's expertise Source new opportunities via networking, referrals, prospecting, and events Deliver tailored pitches and proposals showcasing digital expertise Negotiate contracts and manage pricing strategies to close deals Build long-term client relationships to encourage repeat business Collaborate with account managers and delivery teams to ensure smooth onboarding Stay up to date on digital and social trends, innovations, and competitor activity Identify upsell and cross-sell opportunities Report regularly on pipeline, forecasts, and target progress Analyse performance and suggest improvementsRequirements

3-5 years' experience in business development or sales within a digital marketing, media, or agency setting Proven track record of meeting and exceeding revenue targets Solid understanding of digital and social media services (SEO, content, paid ads, influencer marketing etc.) Excellent negotiation, communication, and presentation skills Self-motivated, target-driven, and confident in a fast-paced sales environment Able to work independently and collaboratively

Preferred:

Established network within marketing, advertising, or digital-first industries Experience selling retainer-based agency services Familiarity with digital performance metricsBenefits

Basic salary up to £40k Commission structure Car allowance Clear progression and career development opportunities Hybrid working Regular team events and industry networking opportunities Supportive and collaborative environment working with creative specialists