Commercial Strategy Head
New Today
As the Commercial Director, Strategy & Omnichannel Deployment, you will play a pivotal role in shaping and executing integrated commercial strategies that drive growth, enhance customer engagement, and optimize performance across the region. Collaborating with cross-functional teams, you will leverage digital innovation and traditional channels to deliver impactful solutions aligned with ViiV Healthcare’s mission and business objectives.
Strategic Leadership : Develop and deploy comprehensive commercial strategies aligned with ViiV Healthcare’s global goals, identifying growth opportunities and ensuring seamless integration across markets.
Omnichannel Excellence : Design and execute omnichannel initiatives that deliver exceptional customer experiences across digital platforms, field force interactions, and events.
Digital Transformation : Lead the adoption of innovative digital tools and technologies to enhance commercial capabilities and foster a culture of digital innovation.
Performance Optimization : Monitor key performance indicators (KPIs) and implement data-driven strategies to continuously improve commercial outcomes.
Bachelor’s Degree in Business, Marketing, life sciences, med-tech or a related field; MBA or advanced degree preferred.
Demonstrated experience in commercial strategy, marketing, or omnichannel deployment, preferably within the pharmaceutical or healthcare industry.
Strong understanding of the new region markets, including regulatory environments and market dynamics.
Proven track record of developing and executing successful commercial and omnichannel strategies.
Proficiency in digital marketing tools and platforms, data analysis software (e.g., Microsoft Excel, Tableau), and CRM systems.
When applying for this role, please use the ‘cover letter’ of the online application or your CV to describe how you meet the competencies for this role, as outlined in the job requirements above. We are the only pharmaceutical company solely focused on combating, preventing, and ultimately eradicating HIV and AIDS. Born out of a partnership between GSK and Pfizer in 2009, with Shionogi joining in 2012, we are determined to help end the HIV epidemic. We combine expertise in research, manufacturing, policy and more to push the boundaries of what people think is possible in HIV treatment and care. Living our mission of leaving no person living with HIV behind means keeping inclusion and diversity at the heart of everything we do - from our breakthrough innovation, to our diverse portfolio of medicines as well as the work we do to partner with HIV communities. Having atruly inclusive culture where we’re all able to be ourselves and feel like we belong will make us an even stronger team, better able to perform as a business and deliver on our mission to leave no person living with HIV behind.
This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.
Important notice to Employment businesses/ Agencies
ViiV does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact ViiV's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to ViiV. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and ViiV. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of ViiV. ViiV shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.
Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, ViiV may be required to capture and report expenses ViiV incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure ViiV’s compliance to all federal and state US Transparency requirements. For more information, please visit the Centers for Medicare and Medicaid Services (CMS) website at
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- Location:
- London
- Job Type:
- FullTime
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