Role Purpose

To lead, manage and execute the client's full marketing function—brand, digital, creative, performance, partnerships, and analytics. This role ensures consistent brand visibility, drives landlord and vendor leads, and supports business growth across all divisions.

Key Responsibilities

1. Brand, Strategy & Leadership

Develop and deliver the marketing strategy aligned with company growth.

Lead brand positioning across all channels (digital, print, signage, office branding etc).

Manage marketing budget and external suppliers.

2. Digital Marketing & Performance

Oversee digital campaigns across Google, Meta, and property portals.

Improve website performance, conversion, and user experience.

Manage SEO strategy to rank for key East London property search terms.

Optimise PPC (pay per click) campaigns for maximum ROI (Return on Investment).

3. Content, Creative & Production

Produce and oversee regular high-quality blogs, newsletters, landlord guides, and market updates.

Produce adverts, landing pages, and email campaigns.

Creation of graphics, brochures, and canvassing materials.

Coordinate professional photography, videography, 3D tours, and social video content.

4. Lead Generation & CRM

Build and execute lead-generation funnels for landlords and vendors.

Manage platforms (website, SEO leads, additional software used for leads)

Implement automated nurture flows for new and r...