Sales Development Representative
New Yesterday
Brand Nudge is a leading B2B SaaS business delivering powerful retail market intelligence data to the FMCG and CPG industries. Our platform helps global brands such as Birdseye, Reckitt and innocent gain real-time visibility into pricing, promotions, and digital shelf performance, driving smarter commercial decisions and competitive advantage.
We’re a fast-growing, insight-driven tech company where innovation, data, and customer success come together to deliver measurable impact.
The Opportunity
We are seeking a highly motivated Sales Development Representative (SDR) to join our expanding commercial team.
As an SDR at Brand Nudge, you’ll play a pivotal role in driving new business pipeline through targeted lead generation and outreach to decision-makers within the FMCG and CPG industries. You’ll work closely with the Head of Sales and New Business team to identify opportunities for our Price & Promotion Tracking and Digital Shelf Analytics solutions.
Key Responsibilities
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Generate qualified leads through outbound calling, email outreach, and LinkedIn engagement.
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Utilise automated multi-touch sequences to effectively nurture prospects.
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Craft compelling, personalised messaging to engage senior stakeholders.
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Confidently articulate Brand Nudge’s value proposition and handle objections effectively.
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Maintain accurate lead and activity data within CRM systems (Hubspot experience ideal but not essential).
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Achieve and exceed KPIs on outbound activity, pipeline generation, and downstream lead conversion.
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Collaborate with marketing and sales colleagues to refine outreach strategies and messaging.
About You
You are energetic, curious, and target-driven - a natural communicator with a passion for technology, data, and business growth. You thrive in a fast-paced environment and enjoy turning prospects into opportunities through insight-led engagement.
Requirements:
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Proven experience (1+ Years) and success in outbound calling and lead generation (B2B SAAS environment preferred).
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Previous experience in SaaS or Data & Analytics sales advantageous.
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Strong Academic Background
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Excellent written and verbal communication skills.
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Strong organisational skills and attention to detail.
* High resilience, intellectual curiosity, and a hunger to achieve results.
* Achieve high outbound call & outreach volumes each day while maintaining the highest quality of interaction.
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KPI-driven mindset with a consistent record of meeting or exceeding targets.
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Confident using CRM and sales engagement tools.
Why Join Brand Nudge?
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Join a rapidly expanding SaaS company working with some of the world’s biggest brands.
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Excellent opportunities for progression within New Business - Build your sales career with Brand Nudge.
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Collaborative, results-focused culture with support from experienced sales leaders.
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Competitive base salary with commission structure.
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Flexible working – potential for home-based or hybrid from our Reading HQ.
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Chance to grow your career in tech, data, and B2B sales.
Ready to accelerate your sales career?
Apply today to join Brand Nudge and help global brands make smarter, data-driven retail decisions
- Location:
- Reading
- Salary:
- £26,000 - £35,000 /annum
- Job Type:
- FullTime
- Category:
- Sales
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