Senior Product Designer (Conversational Design Focus)

Trust is SODA is partnering with a client who is investing heavily in AI-led product experiences and is looking for a Senior Product Designer to help define how users interact with products in a more human, conversational way.

This isn’t a traditional Product Designer role. They need someone who thinks beyond screens — someone who can design how a product behaves, responds and guides users through conversation, not just clicks.

You’ll play a key role in shaping how AI shows up in the product - ensuring it feels useful, trustworthy and genuinely intuitive rather than gimmicky.

What you’ll be doing

• Owning the design process end-to-end - from discovery and problem framing through to final UI and delivery
• Defining user journeys across both interfaces and conversational touchpoints (chat, AI assistants, guided flows)
• Designing how the product interacts, responds and guides users, not just how it looks
• Creating conversation flows, dialogue structures and interaction logic that feel intuitive and human
• Designing clear, high-quality UI with strong attention to hierarchy, layout and visual clarity
• Translating complex or ambiguous problems into simple, structured experiences
• Working closely with Product and Engineering to shape solutions that are both valuable and technically feasible
• Prototyping, testing and iterating based on real user behaviour and feedback
• Contributing to design systems across both UI components and conversational patterns
• Ensuring what goes live maintains both experience quality and design intent

What they’re looking for

• Proven experience delivering end-to-end UX/UI design on live digital products
• Experience designing conversational or AI-driven experiences (chatbots, assistants, agentic flows, etc.)
• Strong capability across both UX thinking (journeys, flows, problem framing) and UI execution (visual design, polish, detail)
• Ability to design conversation logic, intents and interaction flows, not just static screens
• A portfolio that demonstrates both product thinking and conversational design capability
• Strong interaction design skills, particularly across multi-step and dynamic experiences
• Confidence working cross-functionally and influencing product direction
• High proficiency in Figma and modern design tools (experience with conversational tools is a bonus)
• Someone who cares about usability, clarity and creating genuinely helpful interactions

What makes this interesting

• A true end-to-end role combining UX, UI and conversational design
• Opportunity to shape how AI is experienced by real users, not just layered into products
• A product focus on usefulness and trust, not “AI for the sake of it”
• High ownership and influence over both experience and product direction